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Specialists selling the clinical, financial and strategic value of medical technology to today's healthcare providers and payers.

About META

Medical Education Training Associates, LLC is a consulting firm sought after by medical technology companies for its expertise in sales development and strategic reimbursement planning. Clients include executives from start-ups to Fortune 500 companies. With our 3-D value sales model, clients achieve a competitive business edge with providers and payers in today’s complex marketplace. We offer an integrated portfolio of products and services from our...

  • Sales Development division
  • Health Policy division
Together, we help sales organizations steer their physicians, hospitals and payers towards a favorable purchasing decision. Since this triangle of influence is the foundation of every purchasing decision, we passionately believe that it should be the focal point of every sales plan. If not, countless sales opportunities are lost to unexpected and paralyzing obstacles. We prepare clients to persuasively establish 3-D value with Physicians, Hospital Executives and Payers.

If your sales training program is preoccupied with the buying needs of physicians, and only gives cursory reference to the hospital and payer, then it is time to ask, “How well are we training our sales people to sell in the real world?” If your sales professionals frequently voice fears and/or frustrations about….

  • The physician’s desire to use your product, but their inability to convince the hospital.
  • The hospital’s “analysis-paralysis” process for evidence.
  • Jumping through innumerable administrative hoops.
  • Losing a key account to a customer’s financial and/or reimbursement concerns,
...then it is time to call META! With META, our clients acquire the knowledge, skill, competence and confidence to reach the physician-champion, hospital executive above the middle manager in Materials Management and reimbursement-resistant payer.

We offer clients a choice - A retained contract for a broad scope of services or purchase of individual products. For more information about how META can help you grow your business, please call to schedule a web-based conference call.

© Copyright 2003 - 2006 - Medical Education Training Associates, LLC - 19 Wallingford Road - Cheshire, CT 06410
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Medical Education Training Associates, META, offers medical device manufacturers the ability to use distance learning to aobtain skills in healthcare reimbursement. Medical personnel such as doctors and nurses and medical office staff who need team building skills for situational leadership medical reimbursement planning will benifit from training in salesforce development and coruses and workshops in healthcare policy and healthcare reimbursement as applied to medical device sales in the technology assessment phase of transactional selling. META, Medical Education Training Associates, can support effective healthcare marketing communications only leads to medical sales management development and quality reimbursement planning for medical-surgical devices companies. A proper field needs assessment for medical education training with help develop salesforce effectiveness in the field development of medical device and the use of medical devices medical policy. META, Medical Education Training Associates, can offer leadership training workshops as well as management training workshops in the medical device manufacturers arena. through the use of sales simulation workshops and strategic selling goals situational leadership can be developed in the medical device medical device reimbursement skill set as well as using medical device sales field needs assessment and distance learning to augment medical education training.